Tag Archives: subscriptions

Mix and match magazine subscriptions

By Julie Starr | Published: August 24, 2008
Mark Potts blogs on Recovering Journalist about a new model being adopted by magazines that’s worth taking a look at. The first one is Portfolio’s takeout on Maghound, Time Warner’s plan to turn magazine subscriptions into an a la carte business: basically, you’ll be able to decide which issues of which magazines you take on [...]
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Wall Street Journal ‘nearly doubles’ audience

By Julie Starr | Published: July 10, 2008
The Wall Street Journal is one of the few newspapers to keep some of its content behind a paywall online (meaning you have to subscribe to read some of the stories). This policy bucks the trend of recent years to offer everything free online for fear that your readers will just go elsewhere if you don't. A fair policy given that daily news outlets have relatively few points of difference from one another and there's no scarcity of news online.
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How to cure magazine addiction – become a subscriber

By Julie Starr | Published: December 13, 2007
Why is it that favourite magazines become so unappealing once you've subscribed to them?
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