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Tag Archive | "geo-targeting"

Telegraph sells ads at home and abroad

Sunday, July 20, 2008

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Every now and again you read something and think 'about time'. This (via PaidContent) is one of those things: "After Mail Online’s about-turn, GMG’s GuardianAmerica.com launch and Times Online’s WSJ.com link-up, now the UK’s number-two online paper Telegraph.co.uk has decided to make money from the majority of its users that come from outside its native UK, giving AdGent 007 a license to sell its overseas ad inventory to international advertisers, NMA reports.

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