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This is the blog of Julie Starr. I write about the news business and consult on newsroom integration and change projects.
I am currently working on...
* Newsroom change management and web-and-print development for Fairfax Media NZ.
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Tag Archives: blogs
Newspaper executives: if you don’t use the web you’ll never understand it
I enjoyed this rant from music blog The Lefsetz Letter which has a go at newspaper executives who are "online ignorant, even if they can speak the language, they’ve got no insight, because they don’t utilize the damn thing". He starts by noting how cross newspaper executives are with the likes of TradeMe and CraigsList for stealing their lucrative classified ads (Fairfax bought TradeMe to get them back again, although whether they're properly leveraging the deal is another story).
Posted in Journalism, Newspapers, Social Media Also tagged change management, news executives, Newspapers Leave a comment
A beatblogging success story
A nice story from one of the Beatbloggers about how using social networks - advertising that you're interested in hearing from residents of a community - can work a treat for rustling up stories. This is from US reporter Daniel Victor, who writes for the Patriot-News (Pennsylvania):
Posted in Journalism, Social Media Also tagged beatblogging, Journalism, social media Leave a comment
Washington Post signs syndication deal with TechCrunch
This is interesting. The Washington Post is going to run stories from popular technology blogging site TechCrunch (#1 in the world according to BloggerBoard) in its Technology section.
Posted in Business Models, Journalism, Newspapers Also tagged syndication, techrunch, washington post Leave a comment
‘My blog is a way to pitch stories for the newspaper’