The NBR sent an email this afternoon to its email subscribers telling us we would have the opportunity as of tomorrow morning to subscribe to extra special paid-for online content.
These selected, top stories will be aimed at providing you high-quality, original, useful material you will not read anywhere else. And they will be relevant to you as a time poor business person. They will add a new quality dimension to business reporting in New Zealand.
We will be offering you an introductory subscription rate for access to this exclusive content for $89 (normal rate $149). This will allow you automatic access to all Subscriber Only Content for the next six months. The cost is a little more than 80c a day and I promise you it will be one investment you won’t regret.
I expect about 20 per cent of our web news to be Subscriber Only Content. The exact ratio will vary as we will be using the category for only the best news stories, scoops and commentary pieces that we post on any one day. Besides the serious issues of the moment the content will include large doses of satire and goings on uncovered by our nosey Private Bin reporters.
I wish NBR luck charging for content and I’ll be interested to see how they manage it. I’m all for experimenting with business models - especially if we share the results – and I understand the need to figure out how to monetise online content.
But it’s perhaps not the best idea to send me (ahem, a blogger) an email that contains the following paragraphs:
And to add to the madness it has been the aggregators that have profited the most from the supply of that free news copy. Worse still the model has spawned a huge band of amateur, untrained, unqualified bloggers who have swarmed over the internet pouring out columns of unsubstantiated “facts” and hysterical opinion.
Most of these “citizen journalists” don’t have access to decision makers and are infamous for their biased and inaccurate reporting on almost any subject under the sun (while invariably criticising professional news coverage whose original material they depend on to base their diatribes).
Thanks for the free generic insult, NBR, but no, I’ll pass on the subscription offer just now.
(And I hope you appreciate the way I’ve respectfully not linked to your website from my blog.)
‘Hi, you’re hysterical and biased, please subscribe to the NBR’
The NBR sent an email this afternoon to its email subscribers telling us we would have the opportunity as of tomorrow morning to subscribe to extra special paid-for online content.
I wish NBR luck charging for content and I’ll be interested to see how they manage it. I’m all for experimenting with business models - especially if we share the results – and I understand the need to figure out how to monetise online content.
But it’s perhaps not the best idea to send me (ahem, a blogger) an email that contains the following paragraphs:
Thanks for the free generic insult, NBR, but no, I’ll pass on the subscription offer just now.
(And I hope you appreciate the way I’ve respectfully not linked to your website from my blog.)