Herald news link-up with msn.co.nz

By Julie Starr | Published: January 15, 2008

Nzherald.co.nz has linked up with msn.co.nz to flesh out the latter’s news offering and drive traffic to the Herald site. Lance Wiggs documents the move on his blog: “NZHerald gets more traffic, pure and simple. MSN gets some real news on their rather sparse website. Stuff is still ahead in UB’s, (498k vs 456k last week) but NZHerald with this move has a Page View lead. For now.”

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