Many magazines and newspapers are opting for a full-edition-download model for their iPad apps. This one looks a little different. Haven’t had a chance to play with the app, but the following passage stood out for me in this post by Martin Bryant.
[The TRVL travel magazine app] doesn’t have one vast weekly or monthly issue to download, instead the app offers a ‘rack’ of articles and lets you download them as you choose. Each article concentrates on a different travel destination and features beautiful photography. It really is a joy to browse.
Why is this so disruptive? It shows that you don’t need vast resources to create a compelling iPad publication and that maybe the “Full magazine download” approach should be usurped by a more flexible á la carte model.
All Evolving Newsroom
Flexible tablet apps the way forward?
Many magazines and newspapers are opting for a full-edition-download model for their iPad apps. This one looks a little different. Haven’t had a chance to play with the app, but the following passage stood out for me in this post by Martin Bryant.